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Digital Marketing Blog

Musings from a veteran, digital marketer about SEO, content marketing, local SEO, and everything in between. Check back often for the latest updates and info to keep your digital marketing on track.

How to Get Cited by AI: SEO Strategies for 2025

How to Get Cited by AI: SEO Strategies for 2025

The way people search for and consume information is rapidly changing. Traditional SEO is no longer just about ranking on the first page of Google — it's about becoming the go-to source for AI-driven platforms like ChatGPT, Google Gemini, and Perplexity. These tools,...

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Google Search Ranking Volatility: What’s Happening Now?

Google Search Ranking Volatility: What’s Happening Now?

Summary Significant ranking volatility has been detected in Google Search results since April 15th, 2025. Multiple SEO tracking tools and community forums confirm widespread fluctuations, suggesting an unannounced algorithm update. Google’s frequent updates aim to...

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Google: Stop Over Focusing On Tiny SEO Metrics

Google: Stop Over Focusing On Tiny SEO Metrics

When it comes to search engine optimization (SEO), many marketers and site owners fixate on granular metrics—some of which may not even impact rankings. But according to Google's Search Liaison Danny Sullivan, this kind of obsession is unnecessary and potentially...

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Google Whisk: A Game-Changer in AI Image Generation

Google Whisk: A Game-Changer in AI Image Generation

Google's Whisk is an innovative AI tool that enables users to generate images by using other images as prompts, eliminating the need for detailed text descriptions. By uploading images to define the subject, scene, and style, users can create unique visuals through a...

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