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Digital Marketing Blog

Musings from a veteran, digital marketer about SEO, content marketing, local SEO, and everything in between. Check back often for the latest updates and info to keep your digital marketing on track.

How ChatGPT Is Disrupting Digital Marketing

How ChatGPT Is Disrupting Digital Marketing

ChatGPT is an innovative AI chatbot that has disrupted digital marketing in many ways. It has revolutionized the way businesses interact with their customers by providing a personalized experience to every customer, leading to increased customer engagement and...

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Tips for Successful SEO Keyword Research

Tips for Successful SEO Keyword Research

Keyword research stands as a fundamental cornerstone of search engine optimization (SEO), encompassing the systematic identification, evaluation, and implementation of search phrases that web users employ to find relevant information, products, or services online....

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The Impact of Color Psychology in Web Design

The Impact of Color Psychology in Web Design

Color is a fundamental aspect of our lives, and it has a profound impact on our emotions, behavior, and decision-making process. It's no wonder then that color psychology has become an essential component of web design. Colors can evoke emotions, create moods, and...

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Key Takeaways from Google Search Central Live Tokyo 2023

Key Takeaways from Google Search Central Live Tokyo 2023

At the Google Search Central Live Tokyo 2023 event, Google’s Gary Illyes and other industry leaders addressed a myriad of questions surrounding Artificial Intelligence (AI) at Google. The event, presented by Japanese search marketing expert Kenichi Suzuki, provided...

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Content Marketing: Crucial, but Time Consuming

Content Marketing: Crucial, but Time Consuming

Content marketing has become an integral part of many businesses' marketing strategies in recent years. However, creating high-quality content on a consistent basis can be a time-consuming task that requires a significant investment of time and resources. Hiring an...

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