Digital Marketing Blog
Musings from a veteran, digital marketer about SEO, content marketing, local SEO, and everything in between. Check back often for the latest updates and info to keep your digital marketing on track.
The SEO Process: Marathon, Not a Sprint
You may have heard this countless times before, "SEO is not a one-and-done strategy." As repetitive as it may sound, it is a fundamental truth in the world of digital marketing. SEO is a long-term, ongoing process, and doesn't end simply because you've optimized all...
SEO Strategies for Realtors
If you're a real estate agent, you already know how important it is to have a strong online presence. With so many people turning to the internet to find their next home or real estate agent, having a solid SEO strategy is crucial for success. In this blog post, we'll...
Is it Time for a Content Refresh?
In the contemporary, digitally-driven era, the internet is undeniably the primary conduit of information, and in this context, content reigns supreme. Content, the lifeblood of any online platform, has the power to attract traffic to your website and keep your...
Effective Strategies to Reduce Shopping Cart Abandonment
Shopping Cart abandonment is a challenge faced by ecommerce businesses, where potential customers add items to their carts but leave the site without making a purchase. Learn the various reasons behind cart abandonment and detailed strategies to effectively reduce it,...
How to Use SEO for Lead Generation
Lead generation is fundamentally the practice of attracting potential clients who have displayed some interest in a business's offerings—whether they be products or services. The ultimate goal of this process is to gather key contact information such as names, email...
8 Things You Need to Know About Google Ads
Google Ads, formerly known as Google AdWords, is an online advertising platform that allows businesses to display their ads on Google's search engine results pages (SERPs), as well as on other websites within the Google Display Network. With over 246 million unique...
