Digital Marketing Blog
Musings from a veteran, digital marketer about SEO, content marketing, local SEO, and everything in between. Check back often for the latest updates and info to keep your digital marketing on track.
How to Effectively Audit Your Google Ads Campaigns
Google Ads is a popular and effective platform for businesses of all sizes to advertise their products and services. However, simply creating a Google Ads campaign is not enough. To ensure that your campaign is performing optimally, regular auditing is necessary. In...
The Top 10 SEO Mistakes Resorts Make and How to Avoid Them
Now more than ever, having a strong online presence is crucial for any resort looking to attract new customers and boost bookings. Search Engine Optimization (SEO) plays a critical role in driving traffic to a resort's website and increasing its visibility on search...
How to Create a Winning Social Media Strategy
Social media has become an integral part of any business's marketing strategy. It has a significant impact on brand awareness, customer engagement, and conversion rates. To create a winning social media strategy, you need to consider several factors that contribute to...
SEO for Lawyers: A Beginner’s Guide
Search engine optimization (SEO) has become an essential aspect of any website or online business. This is particularly true for lawyers who want to attract potential clients to their legal practice. A website that is optimized for search engines can significantly...
The Ultimate Guide to Digital Marketing
Digital marketing has become an essential component of any successful business strategy in today's world. With the ever-increasing use of the internet and social media, it has become necessary to have a comprehensive digital marketing plan in place to reach and engage...
How to Repurpose Old Content
As a website owner, you may have years of old content sitting on your site that may not be getting the attention it deserves. Perhaps it's buried deep in your site, or maybe it was published before you had a sizable audience. Regardless of the reason, there's an...
