Digital Marketing Blog
Musings from a veteran, digital marketer about SEO, content marketing, local SEO, and everything in between. Check back often for the latest updates and info to keep your digital marketing on track.
Google’s March 2023 Broad Core Update: What You Need to Know
Google has announced the completion of the March 2023 Broad Core Algorithm update rollout, according to Search Engine Journal. The update is expected to impact search results in a significant way, and it has already caused fluctuations in rankings for some websites....
Definitive Guide to Link Building for 2023 and Beyond
Link building is an essential part of SEO (Search Engine Optimization) and involves getting other websites to link back to your website. Links are important because search engines use them to determine the relevance, authority, and popularity of your website....
17 Free SEO Tools You Need Now
Search engine optimization (SEO) is a critical aspect of any digital marketing strategy. SEO involves optimizing your website and content to rank higher in search engine results pages (SERPs), thereby increasing your organic traffic and, ultimately, your revenue....
What’s the Difference Between Bard and ChatGPT
Introduction Bard and ChatGPT are both large language models, but they are trained on different datasets. Bard is trained on a massive dataset of text and code, while ChatGPT is trained on a dataset of text and code that is smaller but more specific. This means that...
7 Free Social Media Scheduling Platforms
Social media has become an integral part of our daily lives, with millions of people using various social media platforms to connect with friends, family, and businesses. It is no wonder that businesses have turned to social media to promote their products and...
How to Avoid Wasting Money on Google Ads
Google Ads is an excellent platform for businesses of all sizes to drive traffic and generate leads. However, without a clear strategy, it's easy to waste money on ineffective campaigns. To maximize your return on ad spend (ROAS), you need to focus on effective...
